User Experience Design

contact@apppli.com

+44 (0) 20 71127100 (UK)

UX starts in your consumer’s imagination. Immersive mobile experiences start way before your users pick up their phone or search for your brand. They start with an idea. A need to do something. The challenge of UX is to provide a seamless journey from this very first thought to the end satisfaction. It is a complex, multi-faceted process covering audience, market, best practice and a bit of artistic license. But get this right and everything else will follow. UX differentiates an average brand from an unforgettable one.